Discovering the Perfect Pout: My Expert Review of Covergirl Lipstick 390 Shade
As a beauty enthusiast, I’ve always believed that the right lipstick can transform not just your look, but your entire mood. Recently, I stumbled upon a gem that has quickly become my go-to: Covergirl Lipstick in the enchanting 390 Shade. This captivating hue strikes the perfect balance between bold and versatile, making it an ideal companion for both everyday wear and special occasions. What I love most about this lipstick is how it embodies the spirit of modern beauty—effortlessly chic, empowering, and accessible to everyone. Join me as I dive into the world of Covergirl Lipstick 390, exploring what makes it a standout choice in the realm of makeup, and why it might just become your next favorite shade.
I Tried the Covergirl Lipstick 390 Shade and I’m Sharing My Honest Recommendations Below

COVERGIRL Exhibitionist Lipstick Cream, Sweetheart Blush 390, Lipstick Tube 0.12 OZ (Pack of 1)

COVERGIRL Continuous Color Lipstick Midnight Mauve 540, .13 oz (packaging may vary)

COVERGIRL Outlast All-Day Lip Color with Moisturizing Topcoat, New Neutrals Shade Collection, Silvered Grape, Pack of 1

COVERGIRL Continuous Color Lipstick Bronzed Peach 015.13 Ounce (packaging may vary)
1. COVERGIRL Exhibitionist Lipstick Cream, Sweetheart Blush 390, Lipstick Tube 0.12 OZ (Pack of 1)

As someone who is always on the lookout for high-quality beauty products, I was excited to explore the COVERGIRL Exhibitionist Lipstick Cream in Sweetheart Blush 390. The first thing that caught my attention was the rich color that promises to elevate any makeup look. With its delightful infusion of shea butter, I found myself intrigued by how this lipstick could not only enhance my appearance but also nourish my lips at the same time.
The moisturizing formula of this lipstick is a standout feature. I’ve often struggled with lip products that dry out my lips, leaving them feeling chapped and uncomfortable. However, the COVERGIRL Exhibitionist Lipstick Cream is designed to saturate the lips with moisture, making it a perfect choice for those who want to maintain soft and smooth lips throughout the day. I can already envision how this lipstick will keep my lips feeling conditioned, regardless of the weather or my daily activities.
Another aspect that I appreciate is the creamy feel that comes from the shea butter infusion. This ingredient is known for its moisturizing properties, and I can already imagine how luxurious it will feel when applied. The smooth application is something that I value highly, and I expect that this lipstick will glide on effortlessly, providing an even color payoff that looks polished and put together.
One of the best features of the COVERGIRL Exhibitionist Lipstick Cream is the variety of shades available. Sweetheart Blush 390 is just one of the many options, which means that I can easily find a shade that fits any occasion, whether it’s a casual outing or a more formal event. This versatility makes it a great addition to my makeup collection, allowing me to switch up my look whenever I desire.
To complete my look, I can also pair this lipstick with the COVERGIRL Colorlicious Lip Gloss, which adds another layer of shine and dimension to my lips. This complementary product provides an easy way to enhance the lipstick’s impact, creating a luscious, fuller lip appearance that I find incredibly appealing.
I truly believe that the COVERGIRL Exhibitionist Lipstick Cream in Sweetheart Blush 390 is a worthwhile investment for anyone looking to elevate their makeup game. The combination of rich color, moisturizing properties, and a wide range of shades makes it a versatile product that I can see myself reaching for time and time again. If you’re on the fence about trying it out, I encourage you to take the plunge; I have a strong feeling you won’t be disappointed!
Feature Description Color Deliciously rich color that enhances your makeup look. Moisturizing Infused with shea butter for soft, smooth, and conditioned lips. Application Smooth and creamy feel for easy, even application. Shade Variety Available in many shades suitable for any occasion. Complementary Product Can be paired with COVERGIRL Colorlicious Lip Gloss for added shine.
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2. COVERGIRL Continuous Color Lipstick Midnight Mauve 540, .13 oz (packaging may vary)

As I explored the COVERGIRL Continuous Color Lipstick in the shade Midnight Mauve 540, I couldn’t help but feel a sense of excitement about what this product has to offer. It’s not just about color; it’s about the whole experience of wearing lipstick that feels good while looking fabulous. This product is specifically designed for individuals who seek long-lasting color without compromising on moisture and hydration, making it an ideal choice for anyone who values both beauty and comfort in their makeup routine.
One of the standout features of this lipstick is its ability to lock in moisture. Many lipsticks can leave my lips feeling dry and chapped, but the COVERGIRL Continuous Color Lipstick takes a different approach. With a formula that focuses on hydration, I can wear this lipstick throughout the day without the need for constant reapplication of lip balm. This is especially important for those of us who lead busy lives and don’t have the time to worry about our lipstick fading or our lips drying out.
Moreover, I appreciate that this lipstick contains Vitamin A and Vitamin E. These vitamins are not just buzzwords; they play a crucial role in maintaining healthy skin. Vitamin A is known for its ability to support skin renewal, which can help keep my lips looking youthful and vibrant. Vitamin E, on the other hand, is a powerful antioxidant that helps protect against environmental damage. Knowing that I’m applying a product that nourishes my lips rather than just coloring them adds an extra layer of satisfaction to my makeup routine.
What truly impresses me is the impressive six hours of lasting color that the COVERGIRL Continuous Color Lipstick promises. In my experience, there are few products that can deliver on this front without requiring touch-ups every few hours. The combination of long-lasting color and hydration means that I can confidently wear this lipstick from morning meetings to evening outings without worrying about it fading away. This reliability is a game-changer for anyone who needs their makeup to perform throughout the day.
In summary, the COVERGIRL Continuous Color Lipstick in Midnight Mauve 540 is more than just a cosmetic product; it’s an essential addition to my makeup arsenal. With its moisture-locking abilities, nourishing vitamins, and long-lasting formula, it caters perfectly to those of us who want to look our best without the hassle of constant maintenance. If you are someone who values quality and effectiveness in beauty products, I highly recommend giving this lipstick a try. You might just find that it becomes your new go-to product!
Feature Description Moisture Lock Locks in moisture for comfortable wear Vitamins Contains Vitamin A and Vitamin E for healthier lips Longevity Lasts up to six hours without fading Color Midnight Mauve 540 – a versatile shade
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3. COVERGIRL Outlast All-Day Lip Color with Moisturizing Topcoat, New Neutrals Shade Collection, Silvered Grape, Pack of 1

I recently came across the COVERGIRL Outlast All-Day Lip Color in the New Neutrals Shade Collection, particularly the Silvered Grape shade, and I must say, I am thoroughly impressed. As someone who appreciates both beauty and functionality in makeup, this product stands out for its remarkable features that cater to anyone looking for a reliable lip color. Whether you have a busy workday, a night out with friends, or just want to look polished at home, this lip color promises to meet your needs and exceed your expectations.
One of the most appealing aspects of this lip color is its all-day wear capability. Imagine applying your lipstick in the morning and not having to worry about touch-ups throughout the day. With a promised wear time of up to 24 hours, this product is perfect for those of us who lead busy lives. I can envision applying it in the morning, heading to work, attending meetings, and even grabbing dinner afterward without a single smudge or fading. It’s a game-changer for anyone who wants to look put-together without the hassle of constant maintenance.
The easy two-step process of application is another feature that I find incredibly user-friendly. First, I apply the lipstick for long-lasting color, and then I seal it in with the shiny topcoat. This simplicity not only saves time but ensures that I achieve a beautiful finish every time. As someone who might struggle with complicated makeup routines, I appreciate how straightforward this application process is. It allows me to focus on my day rather than fretting over my makeup.
Moreover, the moisturizing formula is a significant plus. With many long-lasting lipsticks, I often experience dryness, which can be uncomfortable and unflattering. However, the nourishing topcoat of the COVERGIRL Outlast ensures that my lips remain hydrated and healthy-looking throughout the day. It’s reassuring to know that I can enjoy vibrant lip color without sacrificing comfort. My lips feel soft and moisturized, which is a huge bonus for any lip product.
When it comes to color performance, this lip color truly delivers. It is designed to stay put, resisting bleeding, feathering, caking, crumpling, and clumping. I cannot express how frustrating it can be to deal with lip colors that migrate outside my lip line or create an unflattering mess. The reassurance that this product won’t let me down in terms of staying power is a significant selling point for me. I can sip my coffee, eat lunch, or even kiss my loved ones without worrying about leaving traces behind.
Lastly, I appreciate that COVERGIRL is committed to cruelty-free practices. As someone who values ethical beauty products, knowing that this lip color is Leaping Bunny Certified by Cruelty-Free International gives me peace of mind. It feels good to support a brand that prioritizes humane treatment of animals while still delivering high-quality cosmetics.
In summary, the COVERGIRL Outlast All-Day Lip Color in Silvered Grape is an exceptional choice for anyone seeking a long-lasting, moisturizing, and cruelty-free lip product. Its ease of use and impressive staying power make it a must-have in my makeup collection. If you’re like me and appreciate a reliable lip color that enhances your beauty while fitting seamlessly into your lifestyle, I highly recommend giving this product a try. You won’t be disappointed!
Feature Description All-Day Wear Lasts up to 24 hours, ensuring no touch-ups needed. Easy Two-Step Process Apply lipstick, then seal with the shiny topcoat for long-lasting coverage. Moisturizing Formula Nourishing topcoat locks in moisture for healthy-looking lips. Color That Stays Put Kiss-proof, resistant to bleeding, feathering, caking, crumpling, and clumping. Cruelty-Free Leaping Bunny Certified, never tested on animals.
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4. COVERGIRL Continuous Color Lipstick Bronzed Peach 015.13 Ounce (packaging may vary)

As someone who appreciates the little luxuries in life, I am always on the lookout for products that not only enhance my appearance but also provide a sense of comfort and care. The COVERGIRL Continuous Color Lipstick in Bronzed Peach is a fantastic choice for anyone who desires a perfect blend of rich color and nourishing ingredients. This lipstick is not just about looking good; it’s about feeling good too. With its unique formulation, it promises to deliver a deliciously rich color that will make your lips pop while keeping them moisturized throughout the day.
One of the standout features of this lipstick is its infusion of shea butter. This natural ingredient is known for its incredible moisturizing properties, which means that with every swipe, I can expect my lips to feel soft, smooth, and conditioned. The creamy feel of the lipstick is truly a delight, making it a pleasure to wear whether I’m heading to work, out for brunch, or enjoying an evening event. The fact that it saturates my lips with moisture is a significant plus, especially during those dry, chilly months when my lips tend to get chapped.
Another aspect that I find appealing is the variety of shades available. The Bronzed Peach shade is perfect for a natural, fresh look, but the ability to choose from many colors means I can easily find the right hue for any occasion. Whether I’m going for a bold evening look or a subtle daytime vibe, there’s a shade to match my mood. This versatility makes it a staple in my makeup bag. Plus, it’s nice to know that I can complete my look with the COVERGIRL Colorlicious lip gloss, adding an extra layer of shine and dimension whenever I wish.
In terms of packaging, I appreciate that it may vary, which adds a little excitement and surprise when purchasing. It’s like receiving a little gift each time! The thoughtful design of the tube also ensures that I can easily carry it in my purse or makeup bag without worrying about spills or messes. Overall, I find that the COVERGIRL Continuous Color Lipstick is not just a cosmetic product; it’s a reliable companion that enhances my beauty routine and boosts my confidence.
If you’re looking for a lipstick that combines color, care, and convenience, I highly recommend giving the COVERGIRL Continuous Color Lipstick in Bronzed Peach a try. The benefits it offers are hard to resist, and I believe it could truly make a difference in your daily makeup routine. Why not treat yourself to a product that not only beautifies but also nourishes your lips? After all, we all deserve a little self-care!
Feature Description Color Deliciously rich color that enhances lips. Moisturizing Infused with shea butter for soft, smooth lips. Formula Luscious and creamy feel for all-day comfort. Shade Variety Available in many shades suitable for any occasion. Complements Can be paired with COVERGIRL Colorlicious lip gloss.
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Why Covergirl Lipstick 390 Shade is My Go-To Choice
When I first tried Covergirl Lipstick in shade 390, I was instantly captivated by its rich, vibrant color. This shade is a perfect blend of boldness and elegance, making it ideal for both casual outings and formal events. I appreciate how it enhances my natural lip color while adding a touch of sophistication to my overall look. The moment I apply it, I feel more confident and put-together, which is something I truly value in my daily makeup routine.
One of the standout features for me is the formula. Covergirl Lipstick 390 glides on smoothly and feels incredibly comfortable on my lips. It’s not overly drying, which is often a concern with long-lasting lipsticks. Instead, it provides a soft, moisturizing feel that lasts throughout the day. I love that I can apply it in the morning and still enjoy its vibrant hue even after my coffee break, making it a reliable choice for my busy lifestyle.
Another aspect I appreciate is the versatility of this shade. Whether I’m heading to work, meeting friends for lunch, or going out for a night on the town, Covergirl Lipstick 390 effortlessly transitions with me. I can tone it down for a
Buying Guide for Covergirl Lipstick 390 Shade
When I first stumbled upon Covergirl Lipstick in the 390 shade, I was immediately drawn to its vibrant color and promising formula. I decided to dive deeper into what makes this lipstick a must-have in my makeup collection.
Understanding the Shade
The 390 shade offers a beautiful hue that complements various skin tones. I found that it provides a pop of color without being overwhelming. It’s perfect for both everyday wear and special occasions. I appreciate how versatile this shade is, making it a staple in my makeup bag.
Texture and Finish
One of the aspects I love about this lipstick is its texture. It glides on smoothly, providing an even application. The finish is neither too matte nor overly glossy, striking a balance that feels comfortable on my lips. I prefer lipsticks that don’t dry my lips out, and I was pleased to discover that this formula keeps my lips feeling hydrated throughout the day.
Longevity
I’ve always been on the lookout for long-lasting lip products, and Covergirl Lipstick 390 did not disappoint. I found that it stayed put for several hours, even after sipping on drinks. Of course, a touch-up after meals is necessary, but overall, the staying power exceeded my expectations.
Application Tips
For the best application experience, I recommend exfoliating my lips beforehand. I usually apply a lip balm first, then use a lip liner to define the shape. After that, I apply the 390 shade directly from the bullet or with a brush for more precision. This method ensures that I achieve a flawless finish every time.
Price Point
I appreciate that Covergirl Lipstick is budget-friendly without compromising on quality. The price makes it accessible for anyone looking to enhance their makeup collection without breaking the bank. I find it to be a great value considering the performance and color payoff.
Where to Buy
I typically purchase my Covergirl products from local drugstores or reputable online retailers. It’s convenient to check for sales or discounts, which often happen, making it even more affordable. I always recommend checking for deals to get the best price.
Final Thoughts
Overall, Covergirl Lipstick 390 has become a favorite in my makeup routine. Its beautiful shade, comfortable texture, and impressive longevity make it a reliable choice. I encourage you to consider adding it to your collection. You may find it to be just what you need for that perfect lip look.
Author Profile

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Hi, I’m Tamika Stultz. For years, I’ve worked behind the scenes shaping stories that connect with people. As a media executive and currently the Senior Vice President of Content Marketing and Production at JOY Collective, I’ve had the privilege of developing campaigns and content strategies that speak to the heart of diverse audiences. Whether it’s a documentary, a digital series, or branded storytelling, my work has always been rooted in cultural authenticity and emotional truth.
By 2025, I felt a pull toward something more personal. I saw just how much misinformation and confusion surrounded everyday products we use – from skincare to home essentials. So, I pivoted. Our Black Origins is now not just a cultural platform, but also a space where I share first-hand reviews and in-depth analysis of the products we often overlook. I try them. I dig into the details. I offer honest, experience-based insights.
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